Thomas Madden, CEO, TransMedia Group Without taking sides in the riveting dispute between Supreme Court nominee Judge Kavanaugh and Dr. Ford who accuses him of sexually assaulting her when they were in high school, I posted some crisis management suggestions last week after watching an interview Kavanaugh and his wife Ashley did on FOX News. Thinking …
Many communications and PR practitioners today are feeling pressure to prove how their work is impacting the broader business. While there is a plethora of media coverage data to be collected and measured, communicators still struggle with access to accurate data to start with. Only 19% of PR and Communications professionals feel adequately prepared with PR and Communications …
Wes Tyeryar, Director of Strategic Partnerships, PublicRelay Pushing key messages rooted in larger reputational goals is one of the most effective ways to contribute to company-wide objectives and demonstrate the communications team’s value to the business in a quantifiable way. Getting your messages picked up though, is easier said than done. Using data to be …
Monday, October 15 – Tuesday, October 19 Event Overview In our fifth year, Communications Week will hold informational and inspirational events in New York City, Toronto and London this October. All events will be under the global 2018 theme, “Workforce of the Future.” Sessions will uncover solutions and reveal insights on how the communications industry …
Ronn Torossian, CEO, 5WPR Sometimes, crisis PR is about averting a crisis before it strikes. Your message and how you manage that message can go a long way toward determining if potentially bad news blows up in your face or if it just washes over you with your brand integrity intact. Recently, Facebook had the …
David Diaz, Executive, Davenport Laroche With Hurricane Florence approaching the Carolina and Tidewater coast, information is everything. In times of natural disaster, responses by emergency workers, private business and individuals affected most by the destruction left in nature’s wake, can vary, providing additional barriers to recovery work that should otherwise go unhindered. Enter the Better Business …
Adam Jiwan, Technology Entrepreneur The Zimbabwe Institute of Public Relations (ZIPR), the body for communicators throughout the south African country, has this week pledged to provide leadership and guidance to media outlets and other communicators handling external messaging amid the recent cholera outbreak. Responsible and ethical reporting, it says, it key. In a statement released earlier …